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Engaging with the media

Reaching beyond academia

Engaging with the media banner

Would you like to increase the visibility of your research? Have you wondered how best to approach the media to help give your research the attention it deserves?

We know it can be hard to know where to start, so we’ve put together a series of resources for researchers looking to interact with the media, including:
Scholarly Summit panel discussionLooking for tips on working with the media for editors? Watch the panel discussion ‘Engaging with the media to raise the profile of your journal‘ from our Scholarly Summit, featuring expert speakers from The Conversation, AusSMC and MCERA.

Choosing whether to engage with the media

Communicating your research choosing to engage with the media guide

Read the first section of our new researcher guide to media engagement. This section focuses on ‘Choosing whether to engage with the media’. Setting out some of the best expert guidance on offer, this guide explains:

  • Why connecting with the media could work for your research
  • Tips on increasing your chances of capturing media attention
  • Potential pitfalls you should be aware of

Download ‘Choosing whether to engage with the media’ now.

We’ll be releasing more sections of the guide soon, offering more practical advice and insight on working with the media.

Don’t miss out: sign up now and we’ll email you as soon as the next section of our guide to communicating with the media is available.

Reaching beyond academia: catch up with our expert webinar

Watch the complete recording of our webinar featuring Caroline Southey, Editor at The Conversation Africa, Lyndal Byford, Acting CEO at the Australian Science Media Centre, and Fran Abrams, Joint CEO of the Education Media Centre. The webinar offers our guests’ expert insight into:

  • engaging with the media in the era of “fake news”
  • communicating with the press
  • how to get research into the media (featuring an overview from The Conversation Africa on how to write a Conversation article).

You can also read through a transcription of the full Q&A session with our experts.

Do you have a newsworthy article? If you think your research would interest a wider general audience, submit our Press Nomination Form to put it forward for a press campaign.