Did you know a video abstract can increase the numbers who read your research by as much as ten times?
What is a video abstract?
A video abstract lets you introduce readers to your article in your own words, telling others why they should read your research.
These short videos (three minutes or less) are published alongside the text abstract on Taylor & Francis Online and are an increasingly popular way of getting others to engage with published research, increasing the visibility of your work.
Easy to share via social media, include in an email, or link to from a web page, they can be a quick and easy way to tell others your research story, and you can send us yours as soon as your paper has been accepted for publication.
What to think about before you start
- Make it short: three minutes or less is perfect. Writing out a script (even just bullet points) in advance can help you with this.
- Be clear: tell others the purpose of your research, what methodology you used, what you found and its implications. Make people want to find out more.
- Be accessible: video abstracts can be a great way to engage people outside your field, so use clear language and be succinct.
- Use images: pictures speak a thousand words so include images, charts, tables – anything that helps you explain the focus of your article.
- Be heard: make sure your audio is clear. Pick somewhere quiet to film, as background noise can be distracting, and use a plug-in microphone.
- Make it readable: if you’re using presentation slides with text or images on them, make sure there’s not too much on the slide, so others can easily read them while still listening to you talk.
- Have a call to action: you want people to read your article, not just look at your video abstract, so tell them what to do once they’ve watched the video.
What equipment you need
Most institutions will have digital recording devices or services, which you should be able to use. Use a tripod and a camera you are familiar with. If you use your phone or tablet, make sure it can record high definition (and still use a tripod). If you have access to one, a plug-in microphone will give you better sound quality.
We do ask for (and check) all video abstracts for quality, to ensure they are watchable. Below are our technical specifications:
- Format: .mov, .mpg, or .mp4
- Maximum file size: 100 MB
- Aspect ratio: 16:9, square pixels, deinterlaced (landscape format is best)
- Frame rate: 24, 25 or 30 fps
- Frame type: 1080p (min)
Please include a written transcript (a written version of the material you have presented) when sending in your file. This is to ensure that your video is accessible to all.
How to send us your video abstract
Now you’ve filmed your video, how do you submit it?
- You can send us your video via ZendTo, a file transfer website hosted by Taylor & Francis, which allows you to transfer files of up to 2GB. Contact the journal’s production editor when you are ready and we’ll send you the details.
- You’ll need to sign a Recording Rights Agreement, so we can publish your video abstract on Taylor & Francis Online (we will email this to you when you get in touch with your video abstract). Please sign it and email it back as soon as possible, as we can’t upload your video without it.
- Don’t forget your transcript (this can be any editable file format, such as Word).
You may already have software and features on your computer or laptop to create a video, but below are some useful resources to help you get started.
Finally, use social media to promote your article and abstract. All that hard work deserves to be talked about.